Market Protection and Promotion (10.163)
Market Protection and Promotion (Assistance Listing 10.163) is run by the Agricultural Marketing Service, part of the Department of Agriculture. It awarded $165 million in 115 grants from fiscal 2021 to 2025, about $1.4 million per award on average. No funding opportunity is open on Grants.gov right now.
The typical award was $234,000. Half of the 115 awards fell between $96,000 and $1.2 million, and they ranged from $6,000 to $15.0 million.
- Awarded, FY 2021 to 2025$165 million
- Grant awards115
- Typical award$234,000
- Awarded in FY 2025$13.4 million
- Size rank659 of 1,823
- Type of assistanceProvision of specialized services, advisory services and counseling, training
Key findings
- It is the 659th largest of 1,823 federal grant programs by five-year awards.
- The 20 largest recipients received 96% of the money.
- Awards went to recipients in 50 states and territories.
What the program funds
The Federal Seed Program prevents mislabeled seed from moving in interstate commerce by providing for random sampling of seeds to insure accurate labeling of seed characteristics. The Pesticide Data Program works with participating States to collect and analyze data on pesticide use and residue levels for selected commodities in the nation's food supply. This program provides statistically based data to Federal agencies for use in making policy decisions for regulatory and educational purposes. Country of Origin Labeling (COOL) is a labeling law that requires retailers (ie grocery stores) to notify their customers of the country of origin for covered commodities: muscle cut and ground meats for lamb, goat, and chicken; wild and farm-raised fish and shellfish (including method of production); fresh and frozen fruits and vegetables; peanuts, pecans, macadamia nuts, and ginseng. The National Bioengineered Food Disclosure Standard (NBFDS) requires food manufacturers, importers and other entities that label foods for retail sale to disclose information about bioengineered (BE) foods and BE food ingredients. This program requires AMS regulatory authorities to respond to stakeholder inquiries, monitor complaints and enforce labeling requirements. An annual update is required to the List of Bioengineered Foods (List) that tells regulated entities which foods they must keep records for and which foods may require BE disclosures. This program provides scientific fellowships that monitor the development of new technologies and contributes to BE policy decisions.
Open opportunities
No opportunity under this program is open or forecast on Grants.gov right now. Programs often post once a year, so the funding history below shows what to expect.
Rules from the program listing
Who can apply
Any State government, public and private organization and institution, business and industry, or individual may apply for technical assistance or service. State, trade associations, and universities may be eligible for cooperative agreements.
What the money can and cannot pay for
Funding utilized by cooperator to cover all cost associated with market protection and promotion. Assistance provided to assure fair and open marketing distribution system for agricultural products.
Matching requirements
This program has no statutory formula. Matching requirements are not applicable to this assistance listing. MOE requirements are not applicable to this assistance listing.
Deadlines
NFBDS: Per the applications deadline set by AAAS. The annual announcement of the call for applications is open from August Until November.
Examples of funded projects
Fiscal Year2025: Ensure comprehensive and consistent compliance with Federal Seed laws across the nation. Publish the annual Pesticide Data Program summary report and database to the public.
Funding history and past recipients
From fiscal 2021 to 2025, Market Protection and Promotion (10.163) awarded $165 million across 115 grant awards, an average of $1.4 million per award.
Who usually wins
Nonprofits received 68% of the money, state and local governments 32% and colleges and universities 0.7%.
| Recipient type | Awards | Amount | Share |
|---|---|---|---|
| Nonprofits | 23 | $111 million | 68% |
| State and local governments | 86 | $52.1 million | 32% |
| Colleges and universities | 6 | $1.2 million | 0.7% |
By state
14 states have a page for this program: those that received at least $1 million or 10 awards.
| State | Awards | Amount |
|---|---|---|
| California | 10 | $16.1 million |
| Oregon | 5 | $16.0 million |
| Wisconsin | 5 | $15.5 million |
| Iowa | 3 | $15.2 million |
| District of Columbia | 4 | $15.2 million |
| Pennsylvania | 2 | $15.2 million |
| Nebraska | 3 | $15.1 million |
| Missouri | 3 | $12.5 million |
| Florida | 9 | $10.2 million |
| New York | 5 | $7.8 million |
| Ohio | 5 | $5.8 million |
| Michigan | 4 | $5.4 million |
| Washington | 5 | $5.1 million |
| Texas | 5 | $4.8 million |
| Maryland | 5 | $477,000 |
| Alabama | 2 | $389,000 |
| Colorado | 5 | $375,000 |
| Illinois | 1 | $291,600 |
| North Carolina | 1 | $283,000 |
| Georgia | 1 | $257,600 |
| New Jersey | 1 | $204,200 |
| Indiana | 1 | $179,200 |
| Tennessee | 1 | $173,600 |
| Minnesota | 1 | $160,000 |
| Arizona | 1 | $157,000 |
| Kansas | 1 | $150,000 |
| South Carolina | 1 | $136,000 |
| Virginia | 1 | $117,000 |
| Louisiana | 1 | $109,600 |
| Oklahoma | 1 | $101,400 |
| Kentucky | 1 | $101,000 |
| Arkansas | 1 | $100,200 |
| Massachusetts | 1 | $100,200 |
| Montana | 2 | $97,600 |
| Mississippi | 1 | $97,200 |
| Connecticut | 1 | $97,000 |
| Idaho | 1 | $89,800 |
| New Hampshire | 1 | $84,000 |
| Nevada | 1 | $81,600 |
| Utah | 1 | $75,600 |
| North Dakota | 1 | $67,200 |
| West Virginia | 1 | $66,600 |
| South Dakota | 1 | $62,600 |
| Delaware | 2 | $44,800 |
| Maine | 1 | $44,000 |
| New Mexico | 1 | $42,400 |
| Hawaii | 1 | $37,000 |
| Vermont | 1 | $33,200 |
| Wyoming | 1 | $25,600 |
| Alaska | 1 | $17,800 |