# Farmers Market Promotion Program

Source: https://welltoldgrants.com/grants/usda-ams-tm-fmpp-g-22-0002-farmers-market-promotion-program/  
Official notice: https://www.grants.gov/search-results-detail/338416

> Agricultural Marketing Service offered grants of up to $500,000 (at least $50,000) to nonprofits, colleges and universities, state and local governments, tribes, small businesses and businesses. It expected to make about 50 awards worth $13.5 million in total. Applications closed on May 16, 2022.

| Field | Value |
|---|---|
| Opportunity number | USDA-AMS-TM-FMPP-G-22-0002 |
| Agency | Agricultural Marketing Service |
| Status | Forecast |
| Deadline | May 16, 2022 |
| Award ceiling | $500,000 |
| Award floor | $50,000 |
| Expected awards | 50 |
| Total funding | $13.5 million |
| Cost sharing | required |
| Assistance Listings | 10.175 |

## Who can apply

- State governments
- County governments
- City or township governments
- Special district governments
- Independent school districts
- Public and State controlled institutions of higher education
- Native American tribal governments (Federally recognized)
- Public housing authorities/Indian housing authorities
- Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education
- Nonprofits that do not have a 501(c)(3) status with the IRS, other than institutions of higher education
- Private institutions of higher education
- For profit organizations other than small businesses
- Small businesses
- Others (see text field entitled "Additional Information on Eligibility" for clarification)

See Eligibility section in RFA

## What the grant funds

FMPP funds projects that develop, coordinate, and expand direct producer-to-consumer markets to help increase access to and availability of locally and regionally produced agricultural products. The program focuses on: •Supporting and promoting domestic direct producer-to-consumer (including direct producer-to-retail, direct producer-to-restaurant, and direct producer-to-institutional marketing) marketing such as farmers markets, roadside stands, agritourism activities, community-supported agriculture (CSA) programs, or online sales;•Encouraging the development of value-added agricultural products;•Developing marketing strategies for producers of local food and value-added products; •Facilitating regional food chain coordination and mid-tier value chain development;•Promoting new business opportunities and marketing strategies to reduce on-farm food waste; •Responding to changing technology needs in direct producer-to-consumer marketing; and•Covering expenses related to costs incurred in obtaining food safety certification and improvements to food safety practices and equipment.

## Questions people ask

### Is USDA-AMS-TM-FMPP-G-22-0002 still open?

No. It closed on May 16, 2022.

### Who can apply for Farmers Market Promotion Program?

Agricultural Marketing Service accepted applications from nonprofits, colleges and universities, state and local governments, tribes, small businesses and businesses. The notice adds further conditions, so read its eligibility section.

### What is the deadline for Farmers Market Promotion Program?

Closed May 16, 2022. Applications are no longer accepted; the program's newer notices are on this page when there are any.

### How much funding is available?

Awards of up to $500,000 each. About $13.5 million in total across about 50 awards.

### Who has won Farmers Market and Local Food Promotion Program grants before?

The largest recipients over five fiscal years were Iowa State University of Science and Technology, University of Wisconsin System, Wholesome Harvest Co-Op. The program made 1,346 awards worth $345 million in that time.