Madison Advertising Federation Foundation
Accepts applications
Madison Advertising Federation Foundation is a private foundation in Madison, Wisconsin. In tax year 2024 it gave $100,240 in 8 grants; the typical grant was $11,120 and the largest $25,000. It accepts applications; its filing gives the instructions below.
From its IRS Form 990-PF for tax year 2024.
- Grants paid, 2024$100,240
- Number of grants8
- Typical grant$11,120
- Largest grant$25,000
- Assets$0
Giving in 2024 was up from $5,500 the year before.
Giving by year
| Tax year | Grants paid | Number of grants | Assets |
|---|---|---|---|
| 2022 | $5,000 | 7 | $96,904 |
| 2023 | $5,500 | 6 | $99,138 |
| 2024 | $100,240 | 8 | $0 |
How to apply
| Contact | William Kennedy 9 Odana CT, Madison, WI 53719-1121 |
|---|---|
| Phone or email | (608) 230-1000 |
| What to submit | Scholarship application was available on the foundation's website. The foundation ceased operations in june 2025. |
| Deadlines | No longer accepting applications |
| Restrictions | Students must be pursuing higher education at an institution located in dane county, Wisconsin, and must be majoring in marketing, communication arts, visual communications, photography, journalism, public relations, or advertising with at least one semester of undergraduate study remaining after application submission. The foundation ceased operations in june 2025 and is no longer accepting applications. |
Foundation website IRS filings on ProPublica
What Madison Advertising Federation Foundation funds
Where it gives
All of its grants went to recipients in Wisconsin.
| State | Grants | Amount |
|---|---|---|
| Wisconsin | 8 | $100,240 |
Grants paid in 2024
| Recipient | Purpose | Amount |
|---|---|---|
| University of Wisconsin Foundation | Sjmc madison advertising federation scholarship fund to support the school of journalism & mass communication | $25,000 |
| Madison College Foundation | The madison advertising federation foundation creative futures scholarship endowed fund | $25,000 |
| Edgewood College | Madison advertising federation endowed scholarship fund | $25,000 |
| University of Wisconsin Foundation | Lsc madison advertising federation scholarship fund to support the college of agricultural and life sciences | $21,240 |
| Individual | Scholarship | $1,000 |
| Individual | Scholarship | $1,000 |
| Individual | Scholarship | $1,000 |
| Individual | Scholarship | $1,000 |
Officers and trustees
- Georgia Roeming
- William Kennedy
- Michael Knapstein
Questions people ask
Does Madison Advertising Federation Foundation accept grant applications?
Yes. Its latest IRS filing says it accepts applications, with this on deadlines: No longer accepting applications.
How much does Madison Advertising Federation Foundation give?
$100,240 in tax year 2024, across 8 grants, with a typical grant of $11,120.
Who runs Madison Advertising Federation Foundation?
Its 2024 filing lists Georgia Roeming (President), William Kennedy (Treasurer) and Michael Knapstein (Trustee).
What does Madison Advertising Federation Foundation fund?
Based on its grants, mainly education.